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If you pick up an old magazine with beauty tips, you may find this outdated "rule" that in order to make your eyes pop, you should use an eyeshadow that is in the same shade as your eyes. Unless you know nothing about colour theory or you've never experimented with eye makeup, this will sound wrong to you and you'll know that it's the complementary colours that work ideally when you want to emphasize your eyes. Complementary colours intensify each other and create a pleasing colour combination.
If you're familiar with the colour theory and the wheel, it's all very simple and logical. For instance if your eye colour is blue, opposite to blue is orange, therefore the best colours to emphasize your eyes are orange shades. Now I don't mean you have to wear orange on your eyes (honestly, when was the last time you saw someone wear orange eyeshadow in public"), rather that you simply pick shades that contain some orange, for example copper, peach, gold, warm brown,? But you shouldn't limit yourself only to orange. Explore all the warm shades. Since blue is a typical cool colour, any warm shade will work as a contrast. I don't really take colour theory too seriously on a daily basis, nor should you, but it comes handy when you want to emphasize your eye colour and you can achieve a lot with just small details, like changing the colour of liner from black to navy if you have brown eyes, but you still wear a classic neutral smoky eye to go with it. Regardless the colour of your eyes, there is a general rule that if you use a colour that is darker than your eyes, it will make them appear lighter and vice-versa. When picking your eye makeup, don't forget to consider your skin tone and hair colour, as one shade will look different on two people, also appropriate the makeup to suit the occasion.
BLUE EYESAs I said in the intro, the opposite of blue is orange, which means that the best shades to emphasize suc...